At the ABC Group, we know that selling a home in today’s competitive market requires more than
just a sign in front of your home. That’s why we are committed to ensuring that each and every
one of our listings receives the highest level of market exposure available. Our marketing plan
is a mix of time tested marketing tools and most up to date sophisticated online marketing programs
available, placing our listings in front of thousands of people every day.
PRICING - #1 influencing factor
Comprehensive Market Analysis
Accurate pricing to ensure top dollar
ON SITE MARKETING - Marketing starts at the home
High visibility yard sign
Staging assistance
In-home presentation folder, listing sheets, and info packets
Realtor’s open house, to preview your listing to local top producing agents
TARGET MARKETING - Getting the news out
Just Listed postcards and door hangers to your neighborhood and target neighborhoods
Database mailing, informing hundreds of active buyers that your home has entered the market
MULTIPLE LISTING SERVICE - Over 1,500 agents working to serve you
Our listings are prominently featured on the local Multiple Listing Service
We fully cooperate with all other brokerages, employing hundreds of agents and their buyers
PRINT ADVERTISING - Market-wide exposure
Print ads in major newspaper and magazine publications directing traffic towards your listing
ONLINE ADVERTISING - Over 75% of buyers start online
Feature positioning on all major online home search locations including Realtor.com, Move.com, Real Estate Book Online, Yahoo Real Estate, AOL, MSN, and more
REALTOR.COM SHOWCASE- All our homes receive SHOWCASE status on the nation’s premier home search tool
REALTOR.COM FEATURE- Our homes are rotated through front page feature positions on the local home searches
ABC-GROUP.COM - The central hub for full coverage of your home
Full Feature Positioning on ABC-GROUP.com
Over 100,000 views per month
Full interior pictures, virtual tours and colorful descriptions
COMMUNICATION - We understand that you want to be kept in the loop
We update our clients on showings and feedback immediately
Monthly Team Representative meetings, with full progress and market reports
NEGOTIATION AND CLOSING - Top dollar…Smooth Sailing
Our Team is experienced in negotiating the best price and terms for our clients
We want you to sell for nothing less than top dollar
Our experienced team of closers work to ensure a timely and smooth closing
From beginning to end, every detail is handled for you
Our Team is always excited to partner with a new client in the sale of their home. Our professional,
knowledgeable and friendly agents are always available to meet with you for an in home presentation
of our marketing plan for your home.
The ABC Group proudly represents real estate properties in Des Moines, West Des Moines, Ames, Huxley, Ankeny and all of Central Iowa. ABC Group listings are featured on the local MLS boards allowing access to realtors, buyers, and sellers. Our extensive list of homes for sale includes residential, commercial, townhomes, land, lofts and golf properties.
